Notabag emerged as a solution to a specific, real-life problem; tote bags are impractical on a bike. From there came an idea, and the design that eventually became the original tote bag-backpack hybrid.

But we’re not just about the product. Making eco-conscious choices becomes obvious when the solutions are practical, aesthetic, and make our lives easier.

We want to bring these solutions to our customers, and the world. To do that, we combine aesthetic, practical and eco-conscious design with high quality, long-lasting materials. We choose to collaborate with small factories with good working conditions.