Grasshopper's Mermaid believes everyone has a voice and that everyone can make a difference. There’s only one thing they're more passionate about—the planet! This is why Grasshopper's Mermaid is making an effort to use sustainable practices in every part of their company. Through community involvement and the artist cooperative they've established an eco-conscious brand designed by like-minded individuals to encourage exploration of nature and one's self.

Grasshopper's Mermaid uses only water-based inks on all of their products, and print using the greenest printers on the market. They've partnered with CarbonClick to reduce the environmental impact of carbon emissions.

Grasshopper's Mermaid also donates 10% of their revenue to fund animal, ocean, and environmental conservation efforts.